Thursday, August 29, 2013

Best Western expands into East Java

Best Western International continues its rapid expansion across Indonesia with the signing of a new hotel in Malang, East Java, the first International hotel in town.

Set to welcome its first guests in the last quarter of 2013, BEST WESTERN OJ Hotel is ideally situated in the center of Malang. Located close to the town’s Tugu Monument and Town Hall, and just two minutes from the train station, it will provide an ideal base for both business and leisure travelers.

A selection of contemporary rooms come equipped with the latest modern amenities, including 32-inch LCD TVs, MP3 alarm clocks and rain showers, while the suites also offer kitchenettes and dining sets. And as with all BWI hotels, BEST WESTERN OJ Hotel will offer complimentary Wi-Fi to all guests.

Guests can relax in the hotel’s indoor swimming pool, which features a pool bar, or indulge their taste buds with quality international and Indonesian cuisine at the hotel’s restaurant. There is also a rooftop cafe, which is the highest point in Malang and provides stunning views across the city and mountains beyond. A business center will also ensure that corporate travelers are well catered-for.

“With its fast-expanding economy, rising middle class and thriving domestic travel sector, BWI sees the huge potential Indonesia has to offer,” said the company’s Vice President of International Operations for Asia & the Middle East, Glenn de Souza.

“Across the country, demand for accommodation in Indonesia’s second and third tier cities is growing rapidly, and Malang is a perfect example of this. As a center for trade, education and tourism, the city is fast becoming a regional hub. With Best Western’s international reputation for providing quality accommodation and excellent service, I am confident BEST WESTERN OJ Hotel will be hugely popular with all visitors to the city,” Mr. de Souza added.

BWI currently operates five hotels in Indonesia, but is planning to expand rapidly across the archipelago in the coming years, with more than 20 new hotels expected to open by the end of 2015. In addition to Malang, BWI will debut in other fast-expanding cities including Surabaya, Bandung, Pontianak, Samarinda, Banjarmasin and Bogor. (TravelDailyNewsAsia)

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