Newly launched restaurant reservation website Qraved.com has organized a special promotion, called Eat Jakarta, where food lovers can enjoy dining in more than 100 mid- to high-end restaurants with discounted prices for 28 days starting next Monday.
Qraved co-founder Steven Kim said in a press conference on Wednesday that the special promotion would give Jakartans an opportunity to enjoy set menus from a range of restaurants offering a variety of international cuisines with special prices starting from Rp 100,000 (US$8.70).
“There will be discounts of 30 to 40 percent,” he said.
He added that the restaurants would offer special set menus with two or more courses specifically created for the promotion.
The restaurants include Italian Rosso at the Shangri-La Hotel, French Cassis, Amuz Gourmet, La Luce and Indonesian fine dining Harum Manis in Central Jakarta and Potato Head Garage in South Jakarta.
Eat Jakarta project manager Ivan Aditya said the foodies could enjoy the promotion by visiting eatjakarta.org and finding restaurants through various categories such as names, locations, cuisine, dishes and prices.
“The website also features a list of menus that participants can enjoy for specific prices,” he said, adding that when the participant booked the restaurant, it would automatically be directed to Qraved.com for the details.
Ivan said that apart from online booking, people who wanted to try a particular set menu could also order them directly at participating restaurants.
“There is no limit on the number of bookings people can make as well as the number of times they can use the special offer,” he said.
He said regular customers would not be treated differently to those utilizing in the promotion.
“However, some restaurants have adjusted the portions to ensure that participants can enjoy a wide variety of food,” Steven said.
The co-founder said Eat Jakarta was held in response to the social dining trend in big cities, including Jakarta.
“A study in 2013 shows that Indonesians had dined-out 380 million times at mid- to high-end restaurants with total transaction of $1.5 billion in one year,” he said.
He said, therefore, the promotion was a way to celebrate the food diversity in Jakarta.
“We want everybody in Jakarta to be able to taste a wide variety of food from countries like France, Mexico and South Korea,” he said.
Steven said he did not have a specific target on how many participants would take part but he hoped many people would participate in the promotion.
As part of the promotion, there will also be quizzes and competitions on social media sites like Instagram and Twitter.
Felicia Setiawan, the communications manager of Shangri-La Hotel said her hotel joined the festival to cater to a wider range of customers.
“Hotel restaurants have one thing in common, which is relatively high prices. The promotion will give more people an opportunity to try certain food at a more affordable price,” she said. (Jakarta Post)